Criona
Criona
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    • Contact us
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  • More
    • Home
    • What We Do
      • Empower Software Buyers
      • Empower Software Sellers
      • Empowering Change
      • Our Philosophy On Change
    • About Criona
      • About Criona
      • Our Point of View
      • Our Experience
      • Meet The Team
    • Latest
    • Contact Us
      • Contact us
      • Book a call
  • Home
  • What We Do
    • Empower Software Buyers
    • Empower Software Sellers
    • Empowering Change
    • Our Philosophy On Change
  • About Criona
    • About Criona
    • Our Point of View
    • Our Experience
    • Meet The Team
  • Latest
  • Contact Us
    • Contact us
    • Book a call

boosting your performance across Sales, Marketing & Product

Strategic Messaging & Competitive Positioning

Tailored industry value messaging

Value-based selling

USPs and differentiating capabilities

Handling objections 

Using FUD to your advantage

Criona 4D Model

Go-to-Market Strategy

  Improved focus on industries and customers

Targeted marketing strategies

Improved competitive positioning

Partners and resellers strategy

Sales Engagement Execution

  Improved Discovery and Qualification 

Enhanced Sales Opportunity Plan

Effective stakeholder engagement 

Role-based messaging

Improved presales effectiveness

Creating compelling events and urgency

Business Generation Process

Refined targeting and pre-qualification

Business acuity 

Education: functional and sector specific

Differentiated messaging

Account based targeting

Product Portfolio and Strategy

Product Portfolio and Strategy

  Product USPs and their value

Product gaps and the cost

M&A Strategy

Partners and Resellers Strategy

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